Technology and Innovation Management: Introduction (WI000114, WI000820)

Lecturer (assistant)
Number840593102
TypeLecture
Duration2 SWS
TermSommersemester 2015
Language of instructionEnglish
Position within curriculaSee TUMonline
DatesSee TUMonline

Dates

Admission information

See TUMonline
Note: Registration via TUMonline to get access to the course material on Moodle.

Objectives

Overview about the essential contents of technology and innovation management. Knowledge of important models and concepts and how they can be concretly used in companies.

Description

Market aspects of innovation: - Innovation: Examples and particularities - Innovation and the development of industries - Sources of innovation - Innovation strategy: Analysis of the market, technology and competition - Acquisition of technology: Market, cooperation and networks Organizing the innovation process: - The innovation process within the firm - R&D, production and marketing - cooperation for innovation? - Motivation and incentive systems - Promotors and champions - roles in the innovation process - Opposition against innovation within the firm - Integrating customers into the innovation process - Measuring and controlling innovation ECTS-Credits: 3

Prerequisites

None

Teaching and learning methods

The lecture is recorded by Lecturio.

Examination

Written exam: 60 minutes, 100% multiple choice questions Course group work: max. 10% bonus points

Recommended literature

Reading Package, which is provided via the Moodle platform.

Links